EAZY is looking for an experienced Senior Digital Marketing Specialist to help scale our efforts in creating brand awareness and generating leads. We’re looking for a digital marketer to lead the digital strategy and execution across various channels. This includes clients' marketing strategy, operations, market research, and marketing campaigns.
Responsibilities
Full sales cycle
360 degree Digital campaign management
Challenges
Account management & Campaign management
Achieve monthly targets
Must Have
3+ digital marketing experience
SEO / SEM knowledge
Google Ads, Google Analytics, Facebook Ads
Key Duties and Responsibilities:
Designing and executing digital marketing strategies across various channels such as SEO, PPC, display ads, social media, and email, targeting the right message to the right market segment
Supervise all elements of Search Engine Marketing (SEM) and Social Media Marketing (SMM) campaign management
Recommending changes to website architecture, content, linking and other factors to improve SEM/ Display/Remarketing/SEO positions for target keywords
Oversee the implementation, optimizing and tracking of our SEM programs, following up the measurement and reporting of campaigns from start to finish
Create original WordPress templates and assist with design
Create and manage campaign reports to analyze performance metrics
Identify opportunities for A/B tests across channels and segments
Stay up-to-date with digital marketing and industry trends and developments
Assisting the team with day-to-day marketing responsibilities
Qualifications
In-depth knowledge of SEO and SEM best practices, Google AdWords, and Google Analytics, Facebook and other channels
Passion for new emerging digital marketing trends and techniques
Required Experience
3+ years of digital marketing experience
Required Education
Bachelor’s Degree in marketing, advertising, communications, business, or related field
Job Type
This is a full time, exempt position in a fast-paced, team-oriented environment.